Art Direction/Production Management
New Media Design Incorporated
September 2003-May 2009
- Designed and produced artwork and layout for clients Standard Chartered Bank and American Express Bank including:
- The Review: a 100-page monthly booklet
- The Update: an 80-page monthly booklet printed in six languages
- Designed and produced up to 600 pages of monthly unique content for high net worth and institutional clients.
- Coordinated with TBWA/Tequila (Singapore) on the brand guidelines for new client after the companys acquisition of client American Express Bank.
- Re-branded over 100 pieces of marketing collateral including fact sheets, brochures and booklets printed in multiple languages to adhere to brand specifications.
- Managed production and design from estimate to invoice on projects for clients including Insights, internal and client fact sheets; The Monitor, a bi-monthly employee newsletter; and The Outlook, a 48-page saddle-stitched booklet.
- Trained creative director, art directors and graphic artists on production procedures and specifications for all artwork, databases and desktop publishing documents.
Software and Programming Experience
- Expert level (development of graphics, layouts and pages produced for Fortune 500 clients): Adobe InDesign, Illustrator, Photoshop, Flash; Deltagraph; QuarkXPress; Filemaker Pro, Filemaker Server, Filemaker Developer; Microsoft Word, Excel, PowerPoint
- HTML, PHP, CSS, MYSQL, Flash Actionscript: database-driven websites developed bottom-up to best utilize the latest developments in open-source website development
Education
The Pennsylvania State University University Park, Pennsylvania
Bachelor of Arts, English with emphasis in Rhetoric December, 2000